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The SENSE Method is a repeatable framework for intentional marketing decisions, guiding campaigns from goal setting to execution and evaluation, ensuring each activity aligns with business outcomes. S — Set the Goal Start with a clear purpose. Define what the business intends to achieve before selecting tactics. Possible goals include generating leads, increasing sales, building brand awareness, and more. E — Examine the Audience Identify the target audience, their needs, cha

Understanding marketing results

Building Trust through business relationships and new clients